
WELCOMING THE WORLD TO NIAGARA FALLS
We’re setting new standards for tourism marketing. We support sports, cultures, major events, and conferences. As partners in elevating Niagara Falls' hotel and travel industry on the world stage, we are looking forward to a bright future.

OUR INDUSTRY
The Municipal Accommodation Tax (MAT) is essential in funding tourism promotion, marketing, and development initiatives in Niagara Falls. This tax not only enhances the visitor experience but also supports the growth and sustainability of the local tourism industry. Commonly implemented in tourism-focused cities across Canada and the United States, MATs are government-mandated fees that contribute to maintaining and improving the destination’s attractions, infrastructure, and services. By reinvesting these funds, we ensure that Niagara Falls remains a world-class destination, benefiting both visitors and the community.

